TheagingofChina'spopulationaffectsthewell-beingofhundredsofmillionsofpeople.AguidelinefromtheCommunistPartyofChinaCentralCommitteeandTheStateCouncilonStrengtheningworkonagingintheNewErahasbeenreleasedtoimprovetheelderly'ssenseofgain,happinessandsecurity.AccordingtotheOpinions,theelderlyservicesystemandhealthsupportsystemshouldbebuiltthatcoordinatehomecommunityinstitutionsandcombinemedicalcarewithhealthcare,vigorouslydevelopinclusiveelderlycareservicesandpromotebalancedallocationofresources.Fromtheperspectiveoftheinsuranceindustry,theelderlycanbehelpedtobetterimprovetheirhomecareexperiencethroughlong-termcareinsurancesystemandcooperationwithmedicalserviceinstitutionstoprovidecommunityservices.
Focusonhomeendowmentinsurancecompaniestoexploreuseful
InviewoftheexistingpensionpatterninChina,mostoftheelderlychoosehomeandcommunitypension.Datashowthatabout90%oftheelderlyinthesocietychoosetoprovidefortheagedathome,about7%relyoncommunitysupportfortheaged,andanother3%choosetoliveinpensioninstitutions,forminga"90-7-3"pensionmodepattern.Atpresentandforalongtimeinthefuture,homecarewillbethemainformofpensionforChineseresidents.
Inrecentyears,insuranceinstitutionsactivelylayoutendowmentcommunity,withhealthcare,medicalcareasthemaincharacteristicsoftheendowmentcommunityismoreandmorepeople'sattention.However,mostoftheendowmentcommunityprojectsofinsurancecompaniesaretargetedatmiddleandhigh-endcustomers,whosecheck-inthresholdandpost-check-incostareatahighlevel.Formostoftheelderly,itisdifficulttoliveinthemiddleandhigh-endendowmentcommunity.
XingWei,presidentofChinaInsuranceIndustryAssociation,saidthatmostinsurancecompanies'pensioncommunityprojectsadoptthehigh-endcontinuouscareretirementcommunity(CCRC)modelwithlargeinvestmentscale,butaccordingtothetop-leveldesignofChina's"90-7-3"or"90-6-4""home-community-institution"pensionmodel,TheCCRCmodelcanonlycover3or4percentoftheelderlypopulation,whichisdifficulttoachieveuniversalbenefits.Hesuggestedthattheinsuranceindustryshouldmoreactivelyexplorewaystocombinehealthandold-agesecurity,andconsumersshouldconsideraseriesofneedsincludingconsumption,investment,medicalcareandinheritancewhenplanningfortheirretirement.
Forhome-basedcareservices,theOpinionsputforwardthathome-basedcommunitycareservicemodelsshouldbeinnovated.Onthebasisofhome-basedelderlycare,wewillimproveourabilitytoprovidecommunity-basedelderlycareservicesthroughnewconstruction,renovationandleasing,andfocusondevelopinganetworkofcommunity-basedelderlycareservicesatthesub-district(township)andurbanandruralcommunitylevels.Wewillrelyoncommunitiestodevelopdiversifiedhome-basedelderlycareservices.Amongthem,subdistrictcommunitiesareresponsibleforintroducingprofessionalinstitutionsthatprovideservicesfortheelderlyintermsofhelpingthemwithmealsandcleaning,andcommunityorganizationsintroducerelevantprofessionalnursinginstitutionstocarryouthomecarefortheelderly.Thepersonageinsidecourseofstudythinks,theinsuranceorgnaizationthathadbeenhavingrelativelymatureexperienceinfieldofendowmentcommunity,providenursing,takecareofserviceinfieldoftheendowmentthatoccupythehome,insurancecompanyisequallypromising.
Infact,insurancecompanieshaveactivelyexperimentedwithhome-basedcare,thoughnotaswidelydistributedasinvestinginretirementcommunities.Launch"sunfilialpietyeasy"recently,sunlifethatoccupythehomeendowmentservicesystem,provide"package"healthmanagementservicesfortheelderly,theresearchanddevelopmentof"healthd+"wisdomscreenterminalequipment,built-in,callsystemthatoccupythehome,homehealthcaresystem,environmentalsafetysystem,positioningsystem,inviewofthepensionthatoccupythehomecrowd,Thehousecanbeconfiguredforagingtorealizeall-weathercarefortheelderly,andatthesametime,thechildrenwhoarenotaroundtheelderlycanalsoknowtheirparents'physicalconditionsatanytime.
Thepersonageinsidecourseofaninterviewwiththefinancialtimesreportersaid,atpresentmostoftheinsurancecompanytocutintothepensionmarketisstillinthestageof"solo",the"opinions"moreclearlyshowthatsocialcapitalcanbeworkinthefieldoffamilypension,forinsurancecompanies,withthecommunity,andothermedicalservicesandotheragenciestoprovideordoor-to-doorservice,Providingtheelderlywithmorelife-closesecurity,supervisedbythewholecommunity,homecaremaybecomeanotherpointofstrengthforinsurancecompanies.
Toexploretheestablishmentoflong-termcareinsurancesystemorinsuranceenterpriseshomeendowmententrypoint
Withthecontinuousintroductionoffavorablepolicies,commerciallong-termcareinsuranceislikelytobecomeanotherentrypointforinsurancecompaniestoarrangehomecare."Opinion"isputforward,andsteadylong-termcareinsurancesystem,toguidelocalfocusaroundfurtherdefinedginsengandthesafeguardscope,continuousimprovethepluralisticfinancingmechanisms,improvethescientificandreasonabletreatmentpaypolicyandimprovethetreatmentandotherrelatedstandardsandmeasuresforthemanagement,innovationmanagementandservicemechanism,etc.,makegreatereffortstoexplore,toimprovetheexistinginActivelyexploretheestablishmentoflong-termcareinsurancesystemsuitableforChina'snationalconditions.
InJune2016,Chinabegantopilotalong-termcareinsurancesystem.InSeptember2020,theNationalMedicalInsuranceAdministrationissuedtheGuidelinesonExpandingthePilotSystemofLong-termCareInsurance,officiallylaunchingthetwo-yearpilotexpansionphaseandencouragingtheactiveparticipationofsocialforces.Inmaythisyear,toregulatethebehaviorofinsurancecompaniesoperatingservice,silverinsuranceregulatorycommissionissued"onstandardinsurancecompanyinvolvedinlong-termcareinsurancesystempilotserviceofthenotice,theinsuranceindustrywiththeaidofitsownintheservicenetwork,talentteam,professionalability,therespectsuchasinformationtechnologyadvantage,fullparticipationinthepilotservice,formtherelativelyperfectservicesystem,Tomeettheneedsofnursingservicesfordisabledpersons.
Undertheimpetusofpolicy,insurancecompaniesbegantoactivelydistributecommerciallong-termcareinsurance.TakeChinaPacificInsuranceForexample,thecompanyhasundertaken59long-termcareinsuranceprojects,servingmorethan35millionpeople,andpayingmorethan1millionpeople(whatistheunit).TaikangInsurancehasparticipatedintheoperationandserviceoflong-termcareinsurancein22nationalpilotcitiesand22non-nationalpilotcities.The"Taikang"long-termcareinsuranceinformationsystemhasbeenfullylaunched,coveringnearly30millionpeopleandmanagingmorethan1,000designatedserviceinstitutions.Statisticsshowthatin2020,theinsuranceindustrywillundertake96long-termcareinsuranceprograms,covering42millionpeople.Uptonow,134millionpeoplehaveparticipatedinlong-termcareinsurancein49pilotcitiesnationwide,withatotalof1.52millionpeoplereceivingbenefits.Ingeneral,thepilothasbeenrunningsmoothlyandachievedinitialresultsinthepastfiveyears,butitscoveragehasnotyetbeenrolledout,andthelong-termcareinsurancesystemisstillinthepilotstage.
Forthecauseofthisphenomenon,theSwissreinsurancedepartmentwing-keungcheung,headoftheChinalifeinsuranceandhealthinsurancemarketanalysis,fromthedemandside,comparedtothedemandsuchashealthcare,pensions,childreneducation,careinsuranceisalong-termdemand,inevitablybecomethemainobstacletothedevelopmentofthistypeofinsurancebusiness,especiallytheyoungpeoplewillthinkthatthisdemandfurther.Fromtheperspectiveofthesupplyside,ontheonehand,almostallnursinginsuranceclaimsoccurintheeightiesandnineties,manyoftheinsuredwillbeintheeightiesandninetiesbeforethetendencyofdisabilityordementia.Inordertosupporttheseclaimsinthefuture,insurancecompaniesmustholdacertainamountofcapitalforalongtimetosupportfutureclaims,sothelong-termcareinsurancebusinesshasahighdemandforcapital;Ontheotherhand,theunderwritingandclaimsofnursinginsurancearemorecomplexthanotherbusinesses,whichcanaffecttheabilityorwillingnessofinsurancecompaniestoprovidesimilarproducts.
Itisworthnotingthattheagingrelatedissueshaverisentoanunprecedentedlevelofattention,withtheelderlypopulation'sincreaseddemandforcareservices,theinsuranceindustryisusheringinahugeopportunityforinnovation.
InOctoberthisyear,theCBRCissuedthe"GuidanceonFurtherEnrichingthesupplyoflifeInsuranceproducts"putforward,activelyparticipateinthepilotoflong-termcareinsurance,acceleratethedevelopmentofcommercialcareinsurance,promotethecombinationofmedicalcareandhealthcare,tomeettheactualnursingneedsoftheinsured.
Insidersbelievethatthelong-termcareinsurancesystemshouldnotonlyprovidefinancialcompensationaftertheevent,butalsoprovidecomprehensivehealthmanagementservicescoveringpre,duringandaftertheevent,formingacomprehensiveserviceguaranteeschemeof"prevention+compensation+rehabilitation".Taikangtherelevantpersoninchargeofendowmentinsurance,accordingtoalong-termcareinsurancesystemhasaccesstothefunds,oneendconnectedtotheservice,solvethelackofcaremoneyandcareservicesupplytwoproblems,isdrivenbythedevelopmentofthesocialsecuritysystemandthewholecareindustry,needstohavestrength,haveanintensivecultivationofcommercialinsuranceinstitutions,continuousstableinvestmentinscienceandtechnologyandtalent
